Free Tools

Tools for growth teams

A few free assessments and calculators I've built. No signup, no gated content — just useful utilities for thinking through AI, automation, and marketing decisions.

Looking for templates, guides, and starter packs? Those live on /resources.

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ROI & PlanningLive

AI Automation ROI Calculator

Estimate the hours and dollars a conservative AI automation build would reclaim from your team.

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Decision ToolsLive

Build vs Buy Decision Tool

Should you build custom AI software or buy an off-the-shelf tool? 8 weighted factors give you a scored recommendation with a visual meter and 'when this is wrong' sanity check.

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AI ReadinessLive

AI Readiness Assessment

12 questions across data foundations, team capability, process maturity, and strategic alignment. Get a tiered readiness score with a specific recommendation for what to do next.

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