Free Tool

AI Automation ROI Calculator

Pick a workflow. Punch in your numbers. See a conservative estimate of the hours and dollars a real AI automation build would reclaim. Math is deliberately honest and calibrated against work we've actually shipped.

Your numbers

What does this workflow cost you today?

Estimated annual impact

If we automated it

1,950 hrs
reclaimed per year · 65% of the 3,000 hrs your team spends today
$166K
in team capacity reclaimed annually
$14K
per month, ongoing

Calibrated against the Brand-voice content engine case study. Estimates are deliberately conservative — actual production wins often run higher. Math: hours × team × 50 weeks × 65% reclaim × rate.

Want the real version — scoped and priced for your stack?

How the math works

The formula is hours × team × 50 × reclaim% × rate — annual hours spent, multiplied by the share a well-built automation typically absorbs, multiplied by your loaded hourly cost.

The reclaim percentages are the important numbers and the easiest ones to fudge. We've set each workflow's reclaim percentage at the low end of what we've actually seen in production engagements, not at the marketing-friendly ceiling. Every percentage is tied to a specific case study you can open and inspect.

The math uses 50 weeks per year, not 52 — real teams have PTO. Loaded hourly cost means salary + benefits + overhead, not just base pay.

None of this is a guarantee. Real engagements scope the exact workflow, measure baseline against real production data, and deliver the build against contracted outcomes. The calculator is a reasonable back-of-envelope check — if the number feels meaningful, the right next step is a discovery call.